Overview
As part of a rebrand, I developed a new infographic system for the LUFTHANSA GROUP and the LUFTHANSA Airline. This ranged from basic elements (bar, column, line, and pie charts) to complex interactive graphics.
My Research
- Bar Chart
- Airport Maps
- Annual Reports
- Develop Design System
Goal
Functionality, readability, comprehensibility, and clarity of the infographic design language were the main focus. Uniformity in the visual language was aimed for and infographic guidelines were developed.
Preview
Project